Most CVs get rejected before a human even reads them. The rest get 7 seconds. These 12 mistakes are the most common reasons UK job seekers lose interviews they deserved β and every one of them is fixable today.
"A motivated team player with excellent communication skills who works well under pressure" β this could describe literally anyone.
β Fix: Write a specific, tailored 3-sentence profile that states who you are professionally, your top strength, and what you are looking for."Responsible for managing social media accounts" tells employers nothing about how well you did it.
β Fix: "Grew Instagram following from 2k to 28k in 12 months, driving a 34% increase in website traffic from social channels."Most large employers use software to filter CVs before a human reads them. Tables, images and unusual formatting often cause CVs to be rejected automatically.
β Fix: Use a clean single-column format, standard section headers, and include keywords from the job description naturally in your text.More than two pages and recruiters stop reading. Less than one page looks thin for most experienced candidates.
β Fix: Two pages for most roles. One page if you are a recent graduate. Three only for very senior roles with extensive relevant history.Photos on UK CVs are not standard and can introduce bias that works against you.
β Fix: Remove your photo. Keep it professional and let your experience speak for itself.Unexplained employment gaps are a red flag for hiring managers.
β Fix: Address gaps briefly β "Career break: caring responsibilities" or "Freelance projects / personal development" is always better than silence.A 15-year career history should not include Saturday jobs from your teenage years.
β Fix: For roles more than 10β15 years ago, list only the job title, company and dates β no bullet points needed.Still the number one reason CVs get immediately rejected across all industries.
β Fix: Read your CV aloud, run spell check, and ask one other person to proofread it before you send a single application.Surprising how often people submit a CV with an old email address or wrong phone number.
β Fix: Double-check your contact details every time you update your CV. Also ensure your email address is professional.Recruiters will Google you. Make it easy and point them somewhere you control.
β Fix: Add your LinkedIn profile URL, customised to your name (linkedin.com/in/yourname) rather than the default random string."Results-driven", "proactive", "synergy", "passionate" β recruiters are immune to these words.
β Fix: Replace claims with evidence. Instead of "results-driven", show a result: "Increased sales by 28% in Q3 2025."The same CV submitted to 50 different roles performs far worse than a tailored CV submitted to 10.
β Fix: Keep a master CV and tailor the personal statement, skills section, and top bullet points for each application.ATS-friendly, recruiter-approved. Free to preview β Β£4.99 to download.
Build My CV β Β£4.99βοΈ Important β Not Legal Advice
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